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Changing the Status Quo: Irish Entrepreneurs’ Neuroscience-led approach to strategy empowers women worldwide to build businesses that fuel freedom

Female entrepreneurs from around the globe are invited to join a groundbreaking coaching event, to help them bring the power of neuroscience to their selling. The Science of Selling, on 5th April, has been created to empower women to take their businesses to the next level, smash through any ‘income ceiling’ they’re experiencing in their business, differentiate themselves from the competition, and create greater levels of freedom in their life.

Led by business strategist and neuroscience coach Gráinne O’Malley, the online event will offer a transformative workshop that pairs cutting-edge neuroscience research with business strategies to help female business owners unlock their full potential and thrive. Participants will gain valuable insights into how to optimize their mindset, communication, and decision-making, enabling them to achieve their goals with greater ease and bring more flow, freedom and fun into their business.

“Neuroscience is incredible when you pair it with your business strategy,” says Gráinne. “Not only does it help you to elevate your business to new levels of growth, but it also enables you to connect with your ideal clients on a whole different level. This event is all about supporting female entrepreneurs to create MORE revenue with MORE ease, and to live the extraordinary lives they imagine.”

In this 60-minute workshop, participants will learn how to:

  • Incorporate neuroscience tools into their business strategy, to boost their sales
  • Connect with their ideal clients on a deeper level, to create authentic relationships
  • Elevate their mindset to overcome challenges and setbacks
  • Unlock new opportunities for growth, revenue, and unlimited success

In addition to the workshop, attendees will have the opportunity to participate in a live Q&A session with Gráinne and connect with other female entrepreneurs from around the world. A replay of the event will also be available for those who cannot attend live.

“This is a game-changing opportunity for female entrepreneurs to unlock their true potential, achieve unprecedented levels of success, and experience unparalleled freedom,” says Gráinne. “I’m thrilled to empower women to harness the power of neuroscience and elevate their businesses to heights they never thought possible.”

The event will take place on Wednesday April 5th at 4pm Irish Time, and will be hosted online. Tickets are available now at www.thelivingbusinessproject.com/scienceofselling.

Gráinne O’Malley is an experienced entrepreneur, busy mother of four year old twin boys, and the founder of The Living Business Project – a movement to empower ambitious women worldwide to step out of their comfort zones and build wildly profitable, freedom-filled businesses. With a focus on the power of neuroscience, Gráinne helps female entrepreneurs achieve the freedom they crave – financial, time or energetic.

After struggling with anxiety and burnout while working in a corporate career and then in her award-winning previous business, Gráinne discovered her true calling during the pandemic. She realized that freedom was her top value and made a commitment to create it for herself, her family, and other women around the world.

Through a personalized approach, Gráinne helps her clients get clear on what they truly want in life and empowers them to take aligned action to make it a reality. She brings over a decade of experience in events & marketing, seven years entrepreneurial experience, a first-class honors business degree, and a Masters in Strategic Management to the table, as well as a huge amount of knowledge in the area of NLP, consumer neuroscience and neuromarketing. But it’s her unwavering passion for supporting heart-led female entrepreneurs, to build businesses based on freedom, that truly sets her apart.

Find out more at thelivingbusinessproject.com or instagram.com/livingbusinessproject

Labour Lays Out Vision for Social Mobility to Business Leaders Across the UK

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Anneliese Dodds shared Labour’s determination to put equality and social mobility at the centre of its aims to build a better Britain while addressing a diverse audience of leaders spanning across the private, public, and third sectors during the annual Social Mobility Business Seminar held in London.

Anneliese Dodds, Labour Party Chair and Shadow Secretary of State for Women and Equalities, set out Labour’s vision for social mobility at the Social Mobility Business Seminar in London on 29 March 2023.  

The Social Mobility Business Seminar, an annual event organized by the charity Making The Leap, serves as a platform for professionals from diverse sectors, such as professional services, finance, law, retail, media, hospitality, government, and the third sector.

During her keynote speech, Anneliese Dodds outlined how Labour’s five missions, announced recently by Keir Starmer, will help to support social mobility, through economic growth and by breaking down barriers for people at every stage of their lives. Drawing on her personal experience of confronting the “soft bigotry of low expectations,” she emphasized her unwavering commitment to eradicating this problem for women and girls across Britain.

She then proceeded to detail Labour’s strategy to tackle the inequalities holding people back, such as the lack of accessible childcare that prevents women from pursuing their “dream job”, Black children being held back by discrimination, and disabled people unable to work because of a lack of reasonable adjustments.

In addition to Dodds’ speech, business leaders shared their experiences of advancing social mobility, and why improving socio-economic diversity, equity and inclusion must be a priority for employers across the UK. Speakers included Bina Mehta (Chair, KPMG UK), Michael Turner (CEO, Man Solutions), and Steven Cooper CBE (CEO, Aldermore Group and former Joint Chair of the Social Mobility Commission).   

The Social Mobility Business Seminar saw this year’s launch of two further annual events organised by Making The Leap. The UK Social Mobility Awards (SOMOs) is a nationwide leadership initiative which recognises and celebrates employers and educators working to improve social mobility. A panel of distinguished individuals from the private and public sectors, serving as an independent judging committee, will select the winners across 12 categories. The upcoming Social Mobility Day, scheduled for 15 June 2023, presents a valuable occasion to initiate broader discussions on social mobility and foster action to enhance the prospects of individuals from less advantaged socio-economic backgrounds.

Anneliese Dodds stated:   

“The Social Mobility Business Seminar is a fantastic event, bringing together the public, private and third sectors to collaborate and share best practice on how to advance social mobility. It was an honour to address the seminar.  

“Social mobility to me means breaking down the barriers that hold too many people back and prevent us from utilising the talents of everyone in our country. Unleashing those talents is good for individuals, good for business and good for Britain.  

“Social mobility is at the heart of Labour’s missions to deliver economic growth all across the UK and to break down barriers standing in the way of opportunity.”

Tunde Banjoko OBE, CEO of Making The Leap and founder of the UK Social Mobility Awards, stated:  

“Every year, the Social Mobility Business Seminar provides an opportunity for employers and educators to learn why and how they can advance social mobility in the UK.  

“At Making The Leap, our vision is for every UK employer and educator to have a social mobility plan which guides meaningful action to achieve socio-economic diversity, equity and inclusion. 

“Any government plays a crucial role in advancing social mobility, whether by supporting businesses or through wider policy interventions, and so we are delighted to hear from the Labour Party and a range of business leaders on their social mobility vision today”.  

Get More For Less: The Environmental Advantages Of Wholesale Fabric From I Want Fabric

Purchasing fabric in large quantities benefits the environment and enables the buyer, whether they are a hobbyist, professional interior designer, or commercial business, to save time and money. Ethical wholesale fabric suppliers in the UK are committed to providing quality materials at competitive prices with a focus on sustainability.


Is Buying Wholesale Fabric Better For The Environment?

Yes. Buying fabric in bulk needs fewer resources and energy to produce, transport and package the product compared to buying multiple separate items from a retail store. Additionally, the materials used to manufacture the products are eco-friendly and sustainable, helping reduce your personal carbon footprint.


Bulk Fabrics Require Less Energy To Produce

When buying bulk fabrics, you are helping to reduce the energy required to produce the fabric. Bulk fabric production is more efficient as fabric manufacturers can produce more volume in less time compared to producing individual pieces. This reduces their use of resources and helps them become more sustainable.


Delivering Fabrics In Bulk Puts Fewer Vans On The Road

Transporting fabric in bulk also means fewer vehicles on the road. The cost of transport is shared among all customers, meaning fewer vans are used to deliver the same amount of product at once. This helps reduce emissions and improves air quality over time.


Buying In Bulk Reduces Packaging Waste

Buying wholesale fabric reduces the amount of packaging waste that is generated. Bulk fabrics are usually delivered in large boxes with minimal plastic packaging. This means less waste and pollution from excess packaging materials going into landfills or being incinerated.


How Can Buying Fabric In Bulk Save Time & Money?

In addition to being much better for the environment, buying fabrics in bulk can save the buyer both time and money. Wholesale fabric suppliers, such as I Want Fabric, offer large discounts for bulk purchases compared to buying individual items from a retail store. This means you get more fabric for less money and you don’t need to place multiple orders with different suppliers.

I Want Fabric is committed to providing quality fabrics at competitive prices with a focus on sustainability. With their wide selection of eco-friendly wholesale fabric and quick delivery times, you can be sure you are getting the best value for money and helping to reduce your environmental impact at the same time.

Chelsea Corporate Reveals Mistakes to Avoid When Purchasing a Business

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Although the idea of acquiring a business can be thrilling, it can also feel overwhelming because of the many important aspects that need to be evaluated, and the potential for expensive mistakes. To help buyers make informed decisions, Chelsea Corporate has compiled a list of the five most common mistakes made when looking to buy a business in the UK.

With this guidance, prospective buyers should have no trouble navigating through their purchase with confidence and success.

1 – First Impression Failures

  • Prejudice – During the initial phase, having any kind of prejudice about the seller can seriously impact your ability to buy a business. It’s easy to assume that the business is up for sale due to a lack of coherent leadership or a business plan – however, taking the time to understand the seller, their journey and their struggles is a great way of ensuring a good relationship through the process.
  • Giving Business Advice – If you’re buying a business that is struggling, it can be all too easy to assume you know everything and give out business advice. Patronising advice at this stage can seriously impact the success of your business acquisition.
  • Focus Only On Their Motivation to Sell – When you’re making a first impression, it’s important to connect with the seller as a person, rather than rushing straight into why they are selling the business. Take the time to get to know them, and understand the struggles they’ve faced to get the business where it is today.
  • Don’t Focus On Price – If you dive straight into the price of the business at this stage, you’re devaluing their years of hard work. Whether you’re buying a competing business or expanding into a new market, don’t instantly start talking about price – and certainly don’t focus the entire initial discussion on the price of the business.

Remember, it’s rare that you’ll meet a business seller who hasn’t put time, money and effort into building the business that you’re looking to acquire. Be prepared to answer their questions, talk through their journey and be ready to answer questions of your own.

2 – Due Diligence Failures

Due diligence is an extremely important part of the business acquisition process, whether you’re buying an off-market business or one which has been for sale for a little while.

  • Don’t Let A Drop In Turnover Turn You Off – Businesses go through ebbs and flows, so don’t be too worried if you come across a drop in turnover. It could be something as simple as the season or the economy – take the time to understand both before making any decisions.
  • However, Don’t Discount Cash Flow Problems – Struggling businesses often have poor cash flow, but this doesn’t necessarily mean they’re beyond help. Cash flow issues can be resolved with the right financial advice, so make sure you don’t completely ignore red flags when it comes to cash flow, but don’t instantly let them put you off either.
  • Find Any Contingent Liabilities – One of the most common mistakes buyers make is not finding out about any contingent liabilities that they may need to pay in order to acquire a business. These could include such things as debts, loans or even intellectual property rights. Any good due diligence process should uncover these before you commit to buying the businesses.

3 – Share Purchase Agreement (SPA) Failures

First of all, remember that negotiations don’t stop at the heads of term stage. Once you enter into a share purchase agreement, there are still plenty of negotiations to be had, and it’s important that you don’t forget this.

  • Read The Whole Agreement – Many buyers often only partially read the share purchase agreement, which is one of the biggest mistakes you can make. The SPA contains a lot of intricate details that need to be considered before signing off on anything.
  • Buyers Don’t Partner With An M&A Specialist Lawyer – A specialist mergers and acquisitions lawyer can really help when it comes to understanding the details of a SPA, as well as negotiating any additional terms you may need. Don’t make the mistake of not enlisting a specialist lawyer, who is experienced in the complexities of M&A deals.
  • Don’t Overlook Environmental Liabilities – A common issue often overlooked in SPAs is environmental liability. Make sure you understand the risks associated with any business you’re looking to acquire, and outline this in your agreement as part of your due diligence process.
  • Review Agreements In Context – Bear in mind that agreements are always read in context. Make sure you understand the market and what is likely to be expected of both parties before signing off on anything – particularly if you’re buying an off-market business.

Who Are Chelsea Corporate?

Chelsea Corporate are a specialist provider of business acquisitions services, including off-market business research, due diligence and more. As specialist business brokers in the UK, the US and elsewhere in the world, Chelsea Corporate understands the process of acquiring a business and can help guide buyers through it.

“Part of what we do is ensure that the advisors are doing the right things at the right time, ensuring that the deal stays on track and completes as and when it should.” Says Alan Shala, Associate Director of Chelsea Corporate. All our services are tailored to each client’s individual requirements, so you can be sure you’re getting the best advice for your specific needs.

Light Shone on Apprenticeships by Construction Workers

In an effort to boost their ranks, construction workers in South London are emphasising the advantages of pursuing an apprenticeship. 

More construction apprentices are needed across the region as figures reveal thousands of workers will need to be hired to help ensure some of the city’s biggest projects are completed on time. 

A collection of apprentices, former apprentices and tutors from colleges and businesses across South London have joined forces to shine a light on the benefits of having a career in construction. One of those is assistant site manager Jannai Mason-Dennis who is working on a site in Kensington, creating a luxury multi-million-pound property with contractor Walter Lilly. The campaign includes two virtual information events, which are taking place later this month – see further below for details. 

Jannai, 24, has finished his apprenticeship and said it’s fantastic to see others around him following in his footsteps. 

“Before my apprenticeship, I worked as an unskilled labourer on the Battersea Power Station Project,” he said. “I knew I liked the industry, and being a labourer you not only see everything that happens on site but you get to chat with tradespeople about their work. Doing an apprenticeship was recommended to me by another labourer. 

“Since starting my apprenticeship family and friends have seen what a positive impact it’s had on me and a few of them have also decided to do an apprenticeship in construction.” 

Jannai said there are a number of benefits to doing an apprenticeship and he feels it has set him on the right path to a good career in construction. “An apprenticeship is a way to earn while you learn,” he said. “I was keen to increase my skillset in construction but wanted to do it while earning money and my apprenticeship ticked all the boxes. 

“I completed a site management apprenticeship and achieved an NVQ Level 3 then moved on to an NVQ Level 6. I was on site most days with one day a week at college, which suited me because I’m definitely a hands-on learner. Besides the day-to-day running of the construction site I also learnt a range of other important skills, such as communication. My apprenticeship definitely made me a better speaker and taught me to work with people from all walks of life. 

“I’d encourage anyone thinking of doing an apprenticeship to go to their college and have a chat with the tutors. It’s a great career to have and in ten years’ time I’d like to be a senior site manager or site operations manager. My main aim is the work up the career ladder in construction.” 

Jannai is working with the South London Partnership (SLP) in a bid to encourage more people to become construction apprentices – and also to attract construction tutors. The SLP is a sub-regional collaboration of five London boroughs: Croydon, Kingston upon Thames, Merton, Richmond upon Thames and Sutton. 

Supported by the Mayor of London, the campaign comes after research revealed a shortage of workers in the construction industry. The Construction Industry Training Board (CITB) recently released its annual Construction Skills Network (CSN) report which shows that Greater London needs 22,800 extra workers by 2027 – that means an annual recruitment boost of 4,560. 

The campaign is seeing councils, colleges and businesses in South London working together to find the construction apprentices and tutors needed across the industry. 

The virtual events include one for anyone wanting information on becoming a tutor on March 27 at 5pm https://www.eventbrite.com/e/become-a-tutor-in-construction-find-out-more-tickets-576344861997 and one for apprentices on March 30 at 4.30pm https://www.eventbrite.com/e/apprenticeships-in-construction-find-out-more-tickets-576195144187 

For more information email [email protected] or visit http://southlondonpartnership.co.uk/skills/mayors-construction-academy-hub/ 

Civil Engineering Capacity Expanded at Narro

Engineering consultancy continues expansion with dedicated Civil team.

Narro’s dedicated Civil Engineering team is continuously expanding, contributing to the growth and expansion of the company. The revamped team will take the lead on all drainage, highways, active travel, public realm and infrastructure engineering projects. 

Amelia Donovan joins the team as a Project Engineer, based in our Edinburgh office. Amelia graduated from the University of Edinburgh in 2020 with an MEng in Civil Engineering. Since then, she has developed expertise in highways and transport infrastructure, which will further enhance the skillset within the team. 

Amelia joins Principal Civil Engineer and Section leader Craig Smith, Senior Civil Engineer Alan de Pellette, Senior Technician Jack Munro, Project Engineers Owen Cairns and Reece Edgar, and Civils Technician Stuart McColgan. 

Craig Smith commented, “I’m delighted that Amelia is joining the team, she’s bringing some excellent experience in roads and transport, which compliments the existing skillset. The addition of Owen, Jack and Stuart within the last six months has also really enhanced our technical resources, allowing us to tackle civil projects of increasing size and scale.” 

Narro Managing Director, Ben Adam, said; “Over the thirty-six years the company has been in operation, we’ve built up an excellent reputation for providing quality engineering consultancy services. Civil Engineering has always been a key sector for us, and we’ve done great projects, for example at Culzean Country Park or the Scottish National Gallery at Princes Street Gardens in Edinburgh. We’ve also built on our conservation and refurbishment expertise to restore historic infrastructure such as bridges, harbours and piers.” 

He continued, “We’ve really been seeing increasing demand in for civil engineering work over the past few years. The growing number of enquiries from the public sector and more projects having a civil engineering aspect made appointing a dedicated team an obvious choice. We currently have over 50 projects with a civil engineering element! I’m delighted that the team is growing and I’m confident that they will continue to provide excellent support to our clients and partners across all our six office locations.” 

The Narro Civil Engineering team is continuing to hire, with vacancies for Engineers and Technicians still available, which could be based from any of our locations. Interested applicants should visit the Practice’s website to find out more details. 

For more information on the Civil Engineering services provided by the Practice, please visit www.narroassociates.com/civil-engineering or email [email protected].  

London’s Commercial Property Market in ‘Rude Health’ Despite Forecasts – Expert Says

The London commercial property market is in ‘rude health’ despite other forecasts expressing concern – a leading expert argues.

Richard Clarke, Partner at Fisher German’s Central London agency – formerly known as Matthews & Goodman – has questioned the impact of rising interest rates, the Ukraine war and cost of living crisis on the occupation market due to London being dominated by leasing and a lack of supply.

Richard, who has 35 years’ experience in the sector, cited the increase in demand for high-end office space in London that focuses on ESG and a welcoming environment for companies, instead of nondescript office blocks which were more prevalent in the pre-COVID market.

He said: “Despite forecasters predicting challenges, the commercial market in London is currently in a state of rude health, and concerns around economic shocks such as spiking inflation and interest rate rises are not causing it to slow down.

“Headline commercial rents are around 10 per cent higher than they were pre-COVID, which will offset the squeeze on capital values caused by softening yields.

“The major shift in thinking has been towards what offices are actually offering for their occupiers. Our advice to our landlord clients now is to ensure office spaces are as attractive and sustainable as they can be.

“Gone are the days where companies will rent space and fit it out themselves – so many now want the office to have everything in place from day one, whether it’s superb kitchens, breakout areas and meeting facilities, or proper ventilation and air conditioning that actually works and much more.

“London remains not only the capital of the UK but is one of the world’s great cities and people will always be attracted to it, however a poor work environment with a good postcode will no longer command the rent it once did. Landlords have to be savvier.

“But those that invest in their office spaces are seeing occupiers willing to pay higher rents for them – the market is definitely shifting in this direction.

“There’s no doubt it is not all plain sailing, but with the prevalence of leasing in the commercial market, decisions have to be made by occupiers and landlords when leases come to an end. These decisions are what shape the market and keep it moving despite the external pressures on it.

“Because of this, I think London’s market is actually in a great place right now, and as long as firms are still looking to the capital to do business, I think it is likely to stay healthy.”

Richard joined Fisher German when Matthews & Goodman merged with them in June 2022, creating a company of more than 800 personnel across 28 offices. 

He added: “The merger will give Fisher German a major presence in London and other major cities, and the company will now benefit from our years of expertise in those commercial property transactions.

“In turn, Fisher German’s superb knowledge of the development, planning, land, and rural markets will complement our services brilliantly.

“The firm is stronger and more informed than it has ever been, and we look forward to continuing our work in London and beyond as the economy moves forward.”

Newspaper Launched by My Wokingham With a Fresh Approach for Wokingham Berkshire

Wokingham Berkshire sees the introduction of a brand new local paper that’s created by Wokingham residents for Wokingham residents. My Wokingham makes a fresh approach to the industry with a positive editorial ethos.

The news and events platform at Mywokingham.co.uk has been online for just 12 months and following its online success is now venturing into print. 

Created by Wokingham borough resident Nick Marr, the paper is set to serve a fresh approach to help the community keep informed and make the most of living and working in the area.  The editorial ethos of the newspaper is picture heavy and to ‘celebrate the Wokingham Borough’. 

The 32-page tabloid will be free to readers and delivered directly into homes in the borough. It will be available at all major supermarkets and a network of community and business distribution points. 

Nick Marr, who comes from a background as Chief Marketing Officer for companies in the UK, Europe and the US, was named FT Tech Entrepreneur for innovation in the property sector. 

My Wokingham was initially launched as blog that helped charities amplify their causes.  The positive feel of the platform and the way it covered events that included short videos appealed to its local audience.

Nick said: “When we attended events, the public consistently requested to see their photos in print. It’s clear that print still holds a special place and coverage in print is regarded as more impactive than online.” 

The My Wokingham team all live in Wokingham and includes some seasoned individuals including Jacqueline Hayler, a former deputy editor at both the Bracknell News and Henley Standard, head photographer Paul King, who started his career at the Windsor Express, Phil Gee, a Radio Berkshire presenter and Andrew Batt, a popular Berkshire sports photographer. 

The paper looks to appeal to small businesses with a print and digital combined marketing model. My Wokingham launched a sample print edition in March but look to officially launch with a souvenir Coronation edition in May this year. 

Last Days For Application To Bilişim Vadisi Mobility Acceleration Program!

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Türkiye’s technology and innovation hub, Bilişim Vadisi continues to subsidize startups. Leading the industry with its contributions to the mobility and startup ecosystem, Bilişim Vadisi will organize the 3rd Mobility Acceleration Program this year. The deadline for applying to the Mobility Acceleration Program is March 27, 2023.

Bilişim Vadisi, which continues to contribute significantly to the development of the mobility industry and which has become the focal point of the industry, is once again opening its doors to startups with the “Mobility Acceleration Program”, which will be held for the 3rd time this year and which was launched to guide startups who will shape the future mobility ecosystem in Türkiye in areas such as mentoring, financial and legal consultancy, project follow-up support and R&D incentives.

The Mobility Acceleration Program also serves as a platform that brings potential customers and startups together. The program brings stakeholders and initiatives together, enabling them to build stronger relationships and work together on potential projects.

In the Mobility Acceleration Program, for the first time this year, executives and employees of foreign companies operating in the mobility industry will provide one-to-one mentorship to startups. In this way, startups will not only take the first step towards going global, but also seize the opportunity for potential international cooperation.

Who can apply?

All local and foreign startups who have a business idea, are developing or have developed prototypes in areas such as connected technologies, artificial intelligence, internet of things, cyber security, smart payment systems, electric vehicle solutions, battery technology with a focus on mobility can apply to the program. Applicant startups will be subjected to a pre-application process and evaluated according to their level of technology readiness.

What awaits the startups who will apply to the program?

Startups who apply to the program will have the following opportunities:

· One-to-one mentoring and consultancy support from national and international mentors specialized in mobility,
· Customized trainings by industry-leading and expert trainers,
· Prioritized utilization of the Venture Capital Investment Funds of the Bilişim Vadisi,
· Negotiations with national/international investment funds,
· Bilişim Vadisi Incubation Center office support,
· Meetings with OEMs and suppliers for potential collaborations,
· Benefiting from the 1.0000.000 Turkish Liras supported KOSGEB Advanced Startups Program,
· Benefiting from TUBITAK BIGG Techno-Entrepreneurship Support Program,
· Meeting with investors at the “Demoday” at the end of the program.

Having become the focal point of the industry with its pioneering role in the development of the mobility industry, the Bilişim Vadisi will continue to support Türkiye’s technology startup ecosystem for unique, innovative and sustainable value generation.

Application Deadline: March 27, 2023

For Detailed Information and Application: https://bilisimvadisi.techin2b.com/tr/events/mobilite-hizlandirma-programi-2023?Id=409

Gülşah Durak Canbaba – [email protected]

Allianz and Oscar Winner Christoph Waltz Launch New Series to Help People Prepare for their Financial Future

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Munich, Germany –

Through its new “Start Making Cents” social media series, Allianz has partnered up with award-winning actor Christoph Waltz to help people prepare better for their financial future.

With rising prices and higher costs top of mind, Allianz aims to make financial literacy topics more accessible and relatable, with the series providing valuable tips for managing personal finances.

The six-part social media series shows Waltz performing seemingly random actions, which just so happen to be visual, easy-to-understand metaphors for financial topics. With this new series, Allianz aims to help people become better prepared to enter the world of investing by simplifying a topic that’s often seen as unapproachable and complicated.

Chairman of the Board of Management (CEO) at Allianz Oliver Bäte, said, “At Allianz, we want to help people manage their money, so that it goes further, lasts longer, and enhances their quality of life. We believe financial literacy is critical in this effort.

We are excited to partner with Christoph to raise awareness of this important issue and bring the topics to life through his insights and humor.”

In his unique, characteristic way, Waltz eats Spaghetti Bolognese in a white suit, builds DIY furniture, packs a suitcase, patiently shaves wool sweaters, follows a strict skincare routine, and deals with bees. All to help understand the basics of investing.

Christoph Waltz says: “It’s very useful and important to know how to handle money. If you are like me starting a degree in business is not really an option. Thankfully there are other means to acquire some of the necessary knowledge. Far more accessible, easier to approach and relate to. Our little series for Allianz seems like an ideal platform. After all – the story of your money is about you.”

Without advertising any products, the series focuses on financial literacy education, and thus Allianz is assuming its responsibilities as one of the leading financial services companies.

The full series launched in early February and can be accessed by visiting Allianz.com and Allianz’s social media channels.

Financial Literacy

Financial literacy means the skills and knowledge needed to make important financial decisions. The OECD/INFE 2020 International Adult Financial Literacy Survey suggests that “on average the surveyed individuals do not consider their financial situation to contribute positively to their well-being, but rather to add stress and worry.“ Therefore, there is plenty of room for improvement.

In contrast, current issues such as inflation and rising electricity and gas prices mean that a large proportion of the population would like to catch up on this knowledge to safeguard their own finances. And how could it be easier to get started than with the entertaining short films “Start Making Cents” with the quirky and enigmatic characteristics of Christoph Waltz?