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NYC Influencer and TV Star Lisa Ramos Expands Her Reach in the UK

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Lisa Ramos, a celebrated influencer with a passion for fashion and beauty, is now dividing her time between New York City and the UK. This dual presence allows her to establish a significant footprint in the UK’s fashion, beauty, and lifestyle industries. As she embraces life in her new part-time residence, Lisa is poised to captivate UK audiences and collaborate with brands and publications eager to tap into her international influence.

“I’m thrilled to be in the UK! I’m so excited to explore the fashion and beauty scene and collaborate with amazing brands to introduce my audience to new perspectives and trends,” Lisa Ramos shares.

Lisa’s move to the UK aligns with her husband, Christian Wade, returning to the Gallagher Premiership with Gloucester Rugby, marking his comeback after his time in the NFL. This transition offers a unique opportunity for brands to engage with Lisa’s international and culturally diverse audience. With her in-depth understanding of both British and American cultures, Lisa is the perfect partner for brands seeking to connect with consumers across these markets. Her audience of women aged 25-40, who value her expertise and style, represents a highly desirable demographic.

Lisa first captured the public’s attention in 2009 as a contestant on America’s Next Top Model, where her personality and story left a lasting impression. In 2011, she showcased her versatility and humour as part of MTV’s hit series Guy Code, further solidifying her presence in the entertainment world.

As a digital media pioneer, Lisa has built a substantial online platform, particularly on Instagram, where she engages with over 317,000 followers globally. Her relatable and genuine content, focusing on beauty, fashion, and lifestyle, has made her a trusted authority in these fields.

Lisa’s growing presence in the UK has already led to collaborations with leading British beauty brands, further cementing her influence in shaping industry trends. Partnering with prestigious names such as Charlotte Tilbury, Augustinus Bader, and Elemis, Lisa provides far more than product showcases; she crafts meaningful narratives that blend expert insights with personal experiences, resonating deeply with her followers.

Brands and publications are invited to work with Lisa Ramos to reach her engaged and international audience. Her authentic storytelling and cultural versatility make her an invaluable asset for creating impactful, cross-market campaigns.

Lisa Ramos is available for interviews and exclusive insights. Editors interested in expanding on this story are encouraged to get in touch. For further information, please contact:

How to attract more customers to your flooring business

Attracting more customers to your flooring business is essential for growth and success in today’s
competitive market. Whether you specialise in hardwood, laminate, vinyl, or carpets, having a
strategy to stand out can make all the difference. This article explores practical and effective ways to
enhance your business and ensure a steady stream of clients.

To increase flooring and carpet business in UK, it’s vital to understand your target audience and
their preferences. Conducting market research can help identify what customers in your area are
looking for and the types of flooring products or services they value most. For instance, some
regions may have a higher demand for eco-friendly options, while others might prioritise durability
and cost-effectiveness. By aligning your offerings with customer needs, you can position your
business as the go-to solution for their flooring requirements.

One of the most effective ways to attract customers is by leveraging digital marketing. A professional
and user-friendly website is crucial for showcasing your products, services, and expertise. Including
high-quality images, detailed product descriptions, and testimonials from satisfied customers can
build trust and credibility. Additionally, optimising your website for search engines ensures that
potential clients can easily find you when searching for flooring services in your area. Complement
this with active social media profiles where you share updates, promotions, and engaging content to
keep your audience interested.

Listing your flooring business on reputable trade platforms like Checkatrade or BookaBuilder can
significantly boost your exposure and help attract more work. These sites are trusted by
homeowners and businesses looking for skilled professionals, offering you a credible platform to
showcase your expertise. By creating a detailed profile, including customer reviews and project
images, you can establish trust and authority in your field. Additionally, these platforms often have a
high online presence, making it easier for potential clients to discover your services. This increased
visibility can lead to more inquiries, steady work opportunities, and ultimately, the growth of your
business.

Networking and building relationships within your community can also have a significant impact.
Partnering with local businesses, interior designers, or real estate agents can create mutually
beneficial opportunities. For example, interior designers often recommend flooring solutions to their
clients, and a strong partnership can lead to consistent referrals. Hosting workshops or events, such
as free consultations or demonstrations, can also draw attention to your business and showcase
your expertise.

Offering exceptional customer service is another powerful way to attract and retain clients. From the
initial consultation to post-installation support, ensuring a seamless and pleasant experience for
your customers can lead to positive word-of-mouth recommendations. Train your staff to be
knowledgeable, approachable, and attentive to customer needs. Additionally, providing guarantees
or warranties on your products and services can instil confidence and set you apart from
competitors.

Pricing and promotions play a critical role in attracting customers. While maintaining profitability is
essential, offering competitive pricing and occasional discounts can make your business more
appealing. Seasonal promotions or bundled offers, such as discounts on installation when purchasing
specific products, can incentivise customers to choose your services over others. Remember to
highlight these deals in your marketing campaigns to maximise their impact.

Lastly, staying updated with industry trends and innovations is key to maintaining relevance.
Customers are increasingly looking for modern and unique flooring solutions, such as sustainable
materials or designs tailored to their homes. By offering cutting-edge options and staying ahead of
trends, you position your business as a leader in the industry.

In conclusion, attracting more customers to your flooring business requires a combination of
understanding your market, leveraging digital tools, building community connections, and providing
exceptional service. By implementing these strategies, you can effectively increase flooring and
carpet business in UK and ensure long-term growth and success. A proactive approach and
dedication to excellence are all it takes to stand out in a competitive market.

Share of Christmas public spending doubled since 1969, study finds

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One in nine people (11%) say they’ll be spending Christmas Day alone this year – up from one in 20 (5%) who said the same 55 years ago.

That’s according to new research that compares festive attitudes and behaviours in 2024 to those in 1969.

The study, by the Policy Institute at King’s College London, finds the share of people aged 65+ saying they will spend Christmas Day by themselves has remained the same over this period, at 15% – but among all other age groups it has risen, with the biggest increase seen among the youngest surveyed. One in 11 21- to 34-year-olds now say they’ll be alone, up from one in 100 (1%) in 1969.

The research – which is based on two nationally representative surveys of UK adults aged 21+ in 2024 and 1969 – is part of a series of studies updating survey results from decades ago to understand changes in the nation’s beliefs and ways of living.

This latest study finds that, overall, 80% people today say they enjoy Christmas, down slightly from 55 years ago (86%).

And while there have been some notable shifts in attitudes, others have barely changed, highlighting the persistence of some beliefs about the festive holiday.

Six in 10 (62%) people today think parents should encourage their children to believe in Santa Claus – down from three-quarters (75%) in 1969.

This change has been driven by shifting views among older age groups. For example, the proportion of 55- to 64-year-olds who think parents should encourage belief in Santa has fallen from 83% to 59%.

By contrast, 65% of 21-to-34-year-olds today hold this view – virtually the same as the 68% of this age group who felt the same in 1969.

In 2024, 54% say they’d like to cut down on spending for Christmas, compared with 46% who say they would not. In 1969, the public were also very divided, with 52% wanting to reduce their festive expenditure and 48% preferring not to.

Professor Bobby Duffy, director of the Policy Institute at King’s College London, said: “Christmas is just a little bit lonelier and less joyous or magical than it was 55 years ago. The proportion of people spending the day itself alone has doubled, we’re less likely to say we enjoy it, and a lot less likely to think parents should encourage their children to believe in Santa.

“But this doesn’t mean we’ve given up on Christmas – indeed a large majority of eight in 10 still say they do enjoy it, and nine in 10 will spend it with family or friends.

“These long-term trends are also useful in reminding us that some things have remained the same, despite the huge changes seen. 1969 was the year man landed on the moon, John and Yoko staged their bed-in for peace, the death penalty was finally abolished, and our current King was invested as the Prince of Wales. But even back then, eight in 10 were complaining that that Christmas was too commercialised – exactly the same proportion as today.”

Partridges awarded Royal Warrant

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Partridges is honoured to have been awarded a Royal Warrant as Grocers to His Majesty The King.

The independent family-run food retailer was founded in Chelsea in 1972 and operates stores in Duke of York Square, Chelsea and Gloucester Road, Kensington.

It sells over 10,000 fine food and drink items and its slogan has always been “Good things for the larder.”  Partridges is committed to becoming more sustainable and has achieved carbon neutrality over the past 12 months.

Thirty years ago, in 1994, Partridges was awarded a Royal Warrant to Her Majesty the Queen.

John Shepherd, owner of Partridges said: “On behalf of all of the staff at Partridges I am absolutely delighted to announce that we have been awarded a Royal Warrant as Grocers to His Majesty The King. This is an incredible honour and we are thrilled to have been supplying the Royal Family for over thirty years. We are sure that all of our customers will be as excited about this announcement as we are.”

Perpetuus Rolls Out Sustainable Graphene Masterbatch for Tyres

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Perpetuus Advanced Materials has revealed its first graphene-enhanced masterbatch compounds, tailored for the commercial, passenger, and industrial tyre sectors. The product range will expand to include masterbatches for elastomer applications, such as gaskets, conveyor belts, hoses, seals, and V-belts.

Using its proprietary plasma treatment process, Perpetuus incorporates advanced graphenes into a masterbatch that is now available in industrial quantities. This development allows tyre manufacturers to easily adopt the material into their production processes.

The plasma treatment process is environmentally friendly, avoiding the traditional wet acid and solvent techniques that produce toxic waste and require energy-intensive drying. This dry process conserves energy and reflects Perpetuus’s commitment to sustainable production methods.

The graphene masterbatch combines plasma-treated graphenes with natural rubber, carbon black, and industry-standard fillers. Its inclusion in tyre tread formulations results in significant performance improvements, such as a 40% reduction in tyre tread wear, improved wet braking, and enhanced handling. The masterbatch also reduces PM2.5 tyre wear particles, helping combat air pollution caused by road abrasion.

John Buckland, CEO of Perpetuus Advanced Materials, said: “In the 20 years since graphene was discovered, almost every use for the material has been developed in laboratories around the world, however the lack of affordable high quality graphenes has prevented known commercial applications coming to market. Our plasma treated surface engineered graphenes solve this problem which are now available in commercial quantities to all sectors of industry.”

The masterbatch supports regulatory initiatives like the UK’s Clean Air Act 2022 and the EU Clean Air Policy. It also offers potential benefits for aquatic ecosystems and urban drainage systems by reducing the tyre-derived pollutants that enter waterways.

Pre-mixed in 25 kg blocks, the masterbatch contains over 90% of the core dry mix components used in tyre production. By eliminating toxic additives such as plasticisers, process oils, and resins, it improves factory air quality and worker safety, while enhancing the efficiency of tyre production.

Perpetuus plans to expand its product line further in 2026 with the introduction of its GRAPHENE C6 motorcycle and PCT tyres, as well as additional masterbatch formulations, including Styrene Butadiene Rubber for passenger vehicles. The scalable production process enables sustainable innovation across multiple rubber industries.

For further details, visit PerpetuusAM.com.

Appeal for possible further victims as man convicted of child sex offences

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Police are appealing for any possible victims who may not have contacted them already, to come forward after a man was convicted of child sex offences.

Mustafa Mehmet was found guilty of repeatedly raping a young girl in Hackney.

Mehmet (34) of Malden Court, N4 was unanimously found guilty of rape of a child, causing a child to engage in sexual activity, causing a child to watch a sexual act and assault (ABH) on December 6, at Wood Green Crown Court.

He has been remanded in custody and sentencing will be at the same court on January 31.

The sexual assaults and abuse took place over a three-year period from the mid-2000s and started when the child was eight years old.

Detectives from Central East’s Child Abuse Investigation Team have been working to identify possible further victims of Mehmet and encourage anyone who has been a victim of Mehmet to come forward and report to the police.

An investigation was launched after the victim reported the offences in 2019, leading to Mehmet being charge in January 2024. Local officers supported the victim throughout the investigation and trial, acknowledging the bravery it took to make the first steps in reporting the crime in the first place.

Detective constable Megan Davidson of the Central East Child Abuse Investigation Team, said: “Mehmet is a dangerous and predatory sex offender.

“It has taken tremendous courage on the part of the victim to report this to the Metropolitan Police, without which Mehmet may not have faced justice.

“The Metropolitan Police Service tirelessly pursues those who commit violence against women and girls. Whilst we cannot reverse the impact that this abuse has had on the victim, this conviction will bring some justice to the victim.

“I remain concerned that Mehmet may have committed other offences that have yet to be reported to us. If you recognise this man as having had any relationship with your family and believe that you or a family member may have been a victim of his abuse, please contact us immediately.

“Specially trained officers will be there to listen to you and provide you with any support you may require.”

Call 101 to report information or visit:www.met.police.uk

Knife-wielding man jailed for attempted murder in Wandsworth

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A knife-wielding man who was covered in blood when confronted by brave officers has been jailed for life for a frenzied attack on two women.

Tito Eleto (30) of Radipole Road, previously admitted attempted murder, grievous bodily harm with intent and possession of a knife for his actions that stemmed from a domestic dispute.

Investigating officer detective constable Lucas Pollard said: “This was a horrific attack on two woman which began on a doorstep and escalated into a fight for their lives.

“The women absolutely thought they were going to die – it must have been terrifying for them, not least as a six-month-old baby was also inside the property.

“I thank the neighbours who heard the women’s screams for help and called police. Those officers then confronted Eleto as he tried to flee and, despite Eleto being still armed with a knife, managed to overpower and arrest him. Other officers who helped the victims described the scene inside the property as “carnage”.

“This type of domestic attack has a long-lasting impact on victims and we will always do our absolute best to investigate and bring offenders to justice.”

The incident happened on December 4, 2023, at an address in Wandsworth. Eleto (pictured) arrived at the victim’s home and they had a doorstep conversation. He then asked the victim to remove the door chain so they could speak properly.

As soon as she did, he forced his way into the flat, kicking the door, and launched an immediate attack. The woman initially thought she was being punched but in fact Eleto was stabbing her.

The victim ran further into the property but was chased by Eleto who continued to attack her.

Eleto then turned his attention to the victim’s mother who was also inside and tried to stab her twice in the head as she came to the aid of her daughter. He succeeded in stabbing her in the armpit before returning to the first victim and stabbing her in the face.

He began to tire and the two women managed to get to a bedroom and lock themselves in with the baby. They screamed for help through a window and were fortunately heard by neighbours who called police.

The women had blocked the bedroom door with a cot but Eleto pushed through, still armed with the knife, and told them “everyone in the room is going to die”.

The victims begged for their lives and the safety of the baby, and Eleto eventually left the flat.

Police had raced to the scene and at the lift Eleto, covered in blood and brandishing the knife, was met by officers.

They used incapacitant spray when he refused to drop the weapon and then a Taser when he started to stab himself.

The officers managed to overpower him and he was arrested before being treated at hospital for his injuries.

Police found both woman inside – the victim in her 30s suffered deep cuts to her face, arms and neck. The other woman, in her 60s, had cuts to her arms. They gave immediate first aid before they were taken to hospital. The baby boy, whose mother was the woman in her 30s, was unharmed.

Eleto was charged, remanded in custody, pleaded guilty and then appeared on Monday, at Kingston Crown Court.

He was sentenced to life imprisonment to serve a minimum of 12 years for attempted murder of the victim in her 30s, five years to run concurrently for GBH with intent on the woman in her 60s and one year to run concurrently for possession of a knife.

Rising star at London business is recognised with industry award

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A team leader at a London business has been named Apprentice of the Year by national trade body the BMF (Builders Merchants Federation).

Jordan Payne, branch team leader at Lawsons in Acton, was nominated by LEAP Apprenticeships for the award after achieving a distinction Level 3 apprenticeship.

Alongside completing a two-year team leader / supervisor course Jordan also stepped up to acting branch manager when needed.

Jeremy Norris, managing director at Lawsons, said: “As the branch supervisor, Jordan grew with confidence within the team, and I saw how he was passing on the knowledge and skills that he was learning and has learnt through the apprenticeship and work.

“Lawsons is committed to developing talent, nurturing and supporting the next generation of managers and department heads.

“Jordan has shown himself to be a disciplined, motivated and very able member of our team whom we will be delighted to see continue to develop his career at Lawsons. We heartily congratulate him on this achievement.”

Building on his successful apprenticeship and award-win, Jordan is now looking to his future career. He said: “This experience has allowed me to see how my career can develop.

“It creates an opportunity for me to develop even more and potentially manage my own branch one day.”

Jordan was announced as BMF Apprentice of the Year at the Federation’s annual Conference and Awards, hosted by Countdown’s Colin Murray and held at the Leonardo Hinckley Island Hotel in Leicestershire.

BMF CEO John Newcomb said: “Congratulations go to Jordan for the dedication and hard work that is recognised with this award.

“The BMF Annual Conference and Awards are an opportunity to acknowledge the suppliers, service members and individuals across the sector who contribute to creating excellence in building materials supply.

Pictured from left: Tim Rowbottom, managing director at Collier & Catchpole and BMF Apprentice of the Year Jordan Payne receives his award from Countdown’s Colin Murray

INTO University Partnerships and Texas State University Launch New Global Recruitment Partnership

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INTO University Partnerships is proud to announce a new partnership with Texas State University (TXST), a highly regarded research university located in San Marcos, Texas, USA. This collaboration will focus on recruiting international students for eligible undergraduate and postgraduate programmes, with the first intake scheduled for Autumn 2025.

With over 40,000 students, including 1,000 international students from more than 85 countries, Texas State University offers 200+ degree programs across nine colleges, combining accessibility and affordability with academic excellence. Situated in one of the fastest-growing regions in the US for international education, TXST provides students with a broad range of opportunities to pursue their academic goals.

“We are excited to join forces with Texas State University, a prominent institution with a strong focus on student success and impactful research. With INTO’s global reach and expertise in student mobility, we look forward to welcoming talented international students who will enrich the Texas State community,” said John Sykes, CEO of INTO University Partnerships.

The partnership aligns with Texas State University’s strategic goal of fostering a globally diverse campus and providing accessible, high-quality education to students from all backgrounds. By welcoming students from across the globe, TXST is preparing the next generation of leaders in fields ranging from business and education to engineering and health professions.

Fast facts about Texas State University:

  • 40,000 students
  • 1,500 international students from 90+ countries
  • 200+ degree programs across seven colleges
  • $141.3 million in research expenditures (2023)
  • Ranked #152 in Top Public Schools and #273 in National Universities (U.S. News & World Report)
  • Located in San Marcos, Texas, less than 30 minutes from Austin and an hour from San Antonio

Texas State University joins INTO’s expanding portfolio of U.S. partner institutions, bringing its diverse academic offerings and strong student support systems to a broader international student body.

Sharon Sundue, INTO’s Executive Vice President for North America, said: “This partnership with Texas State University is a key milestone in our North American operations. We are committed to providing opportunities for students worldwide to access quality higher education in the U.S., and Texas State’s dynamic environment and excellent academic programs make it an ideal destination for international students. Together, we will enhance the global reach of Texas State and ensure that students from diverse backgrounds can achieve their full potential.”

INTO University Partnerships connects talented international students with leading universities in the US, UK, and Australia. Since its inception in 2005, INTO has helped over 150,000 students from more than 180 countries achieve their dream of obtaining a degree from a world-class institution.

How can a small business benefit from joining a local social club?

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Running a small business often feels like navigating a labyrinth—rewarding, yet brimming with challenges. With limited resources, tight budgets, and fierce competition, the hurdles can sometimes seem endless.

One effective yet frequently overlooked strategy is joining a local business club. Whether it’s a chamber of commerce, a networking group, or a social club in London, these organisations can unlock opportunities you might never have imagined.

From expanding your network to boosting your credibility, here’s how small businesses can truly thrive
by becoming part of a local business club.

Build connections that work for you

One of the greatest advantages of joining a local business club is the chance to connect with people who can genuinely support your business’s growth. It’s not just about swapping business cards at events; it’s about building meaningful relationships. After all, who understands your local area better than other business owners in the community?

Networking events hosted by these clubs offer more than just a chance to mingle. They’re platforms for creating valuable partnerships, finding clients, or even discovering mentors. For instance, organisations like Business Networking International (BNI) operate globally, but their structured weekly meetings foster local connections.

Imagine a florist teaming up with a wedding planner or a graphic designer collaborating with a print shop. These connections often lead to referrals, joint projects, and even lasting friendships.

And it’s not all about business transactions. Sharing challenges, exchanging ideas, or simply discussing day-to-day hurdles with fellow entrepreneurs can offer both inspiration and reassurance.

Put your business in the spotlight

Standing out as a small business is no small feat, especially when competing against bigger, more established names. This is where a business club can be a game-changer. Many organisations offer their members visibility through online directories, newsletters, or social media posts, giving your business free exposure with minimal effort.

Membership in a well-regarded organisation also enhances your credibility. Customers tend to trust businesses affiliated with recognised groups, viewing it as a mark of professionalism.

Research from the British Chambers of Commerce, for instance, highlights that consumers are more likely to trust and support businesses associated with their local chamber. In this sense, membership isn’t just a badge—it’s a powerful trust signal that can make a real difference.

Learn, adapt, and grow

As a small business owner, you’re often required to wear many hats. But let’s face it, no one can be an expert at everything. That’s why the training sessions, workshops, and seminars offered by business clubs can be incredibly valuable. These events cover a wide range of topics, from improving your marketing strategies to understanding the latest tax regulations.

For example, many UK chambers of commerce offer tailored courses for small businesses, focusing on practical areas like cash flow management or social media optimisation. These sessions are often led by experienced professionals, ensuring the advice is not only relevant but actionable.

Beyond formal training, there’s the priceless benefit of informal learning. Simply being surrounded by seasoned entrepreneurs can provide insights and advice you won’t find in a textbook. Many clubs even offer mentorship programmes, connecting newer members with more experienced ones for guidance and support.

Amplify your voice

Small business owners often feel overlooked when it comes to local or national policy decisions. But by joining a business club, you become part of a collective voice. These organisations frequently advocate on behalf of their members, pushing for changes that can benefit small businesses, such as lower business rates or improved infrastructure.

Take the COVID-19 pandemic as an example. The British Chambers of Commerce played a pivotal role in lobbying for financial support for small businesses. By being part of such a group, your concerns gain weight, and you help shape the environment in which your business operates.

Save money and access resources

While membership fees might seem like an added expense, many business clubs provide benefits that can quickly offset the cost. These organisations often negotiate discounts on essential services like insurance, advertising, or office supplies, helping you cut down on operational costs.

The Federation of Small Businesses (FSB), for instance, offers members access to legal advice, health and safety resources, and other essential services. For businesses operating on tight budgets, these perks can be a lifeline.

Some clubs also provide access to grants or funding opportunities. Whether you’re looking to purchase new equipment or launch a marketing campaign, these resources can give your business the boost it needs to grow.

Strengthen community ties

Small businesses are the backbone of their communities, and joining a local business club allows you to deepen those connections. Many clubs organise community events, charity fundraisers, or collaborative projects, giving members the chance to give back while increasing their visibility.

Sponsoring a local sports team or participating in a town clean-up, for example, shows that your business cares about more than just profits. These activities not only enhance your reputation but also build loyalty among local customers. According to the FSB, a large percentage of their members actively contribute to local initiatives, creating a win-win for businesses and their communities.

Enjoy the social benefits

Running a small business can sometimes feel isolating, especially if you’re the sole decision-maker. Business clubs offer more than just professional perks—they create a sense of camaraderie and belonging. Whether it’s a relaxed coffee morning or a formal gala dinner, these events provide a much-needed break from the day-to-day grind.

Some clubs even offer lifestyle perks, such as discounts on travel or leisure activities. These little extras can make membership all the more appealing.

Things to consider before joining

Of course, joining a business club isn’t a quick fix. To get the most out of your membership, you’ll need to actively participate—attend events, engage with other members, and contribute to initiatives.

It’s also essential to choose a club that aligns with your goals. Some organisations cater to specific industries, while others focus on general networking. Take the time to research your options and find one that suits your business’s needs.

Conclusion

Joining a local business club can be a transformative decision for small businesses. From expanding your network to increasing your visibility, saving money, and strengthening community ties, the benefits are vast and varied.

However, the real value lies in your level of engagement. The more effort you put in, the more you’ll get out of it. If you’re ready to grow your business and build lasting connections, why not give it a try? You might just find that a local business club is the missing puzzle piece in your journey to success.