Swagable, the creators of virtual swag bags, have partnered with Prezzee, a leading eGift card platform, to transform event gifting. Unveiled ahead of the B2B Marketing Expo at ExCeL London on 27th November, this collaboration offers event organisers a personalised, sustainable, and impactful way to reward attendees.
Swagable’s virtual swag bags eliminate the waste and hassle of traditional giveaways by providing attendees with digital links to access offers, discounts, and downloadable resources. Delivered via email or event platforms, they streamline the gifting process while reducing the environmental impact.
The integration of Prezzee’s eGift cards takes Swagable’s offering to the next level, allowing organisers to include customisable cards redeemable at hundreds of retailers. With options for bespoke branding, tailored price points, and themed gifts like “coffee or lunch cards,” the eGift cards bring personalisation and convenience to the attendee experience.
“We’ve redefined SWAG (that’s ‘Something We All Get’) to mean gifts that people actually want, without the leftover tote bags and plastic clutter,” said Catherine Grinyer, Founder of Swagable. “A few years ago, while hosting a virtual conference, we realised there was no accessible digital solution for swag bags, so we partnered with tech experts to create one. With our virtual swag bags and the new Prezzee integration, we’re delivering personalised, useful gifts that attendees can redeem whenever and wherever they choose. We’ve also collaborated with digital accessibility experts to ensure Swagable is inclusive and benefits everyone.”
Since its launch earlier this year, Swagable has been celebrated for offering sustainable event solutions while providing valuable marketing insights, including click-through and conversion rates. With the addition of Prezzee eGift cards, organisers now have an even greater ability to connect with attendees in meaningful and memorable ways.
“This integration solves the common challenge for event hosts: ‘What are we going to gift our attendees?'”, said Davide Stec, Business Development Director at Prezzee. “Instead of typical giveaways like branded water bottles, stress balls, or tote bags that often end up in the bin, our eGift cards offer attendees the flexibility to choose something they truly value, while personalised messages create an opportunity for organisers to connect post-event and reinforce their brand.”
Why Event Organisers Love Swagable
● Eco-Friendly: No waste, shipping, or storage associated with traditional goodie bags.
● Measurable Results: Track engagement with clear marketing insights, including click-through and conversion rates.
● Enhanced Attendee Experience: Attendees can redeem their gifts easily from their inbox, making it simple and hassle-free.
Swagable will be at the B2B Marketing Expo at ExCeL London on 27th and 28th November, where attendees can learn about its new Prezzee integration. Visit Swagable’s booth B2B-D12 to discover the platform’s benefits and book a personalised demo.
For more information and to book a demo, visitwww.swagablebag.com.
